Penn National Gaming Acquires HitPoint Studios and LuckyPoint

Coming from Pennsylvania as a renowned operator of casinos, racing tracks, and video gaming solutions, Penn National Gaming is fast gearing towards the launch of its highly-anticipated project, the Penn Game Studios, for its fans.

To facilitate the process, the firm has announced the acquisition of two popular game content developers HitPoint Studios and its sister organization LuckyPoint. The Penn Game Studios will work as a dedicated team of gaming experts who will design and curate exciting casino content for clients. The deal is likely to get cemented in the coming term in accordance with the fulfillment of the required conditions.

As part of the collaboration, thirty employees of HitPoint and LuckyPoint will be shifted to work in Penn Interactive, an important arm of Penn National. The group will include creators, designers, artisans, and tech experts. They will put in their joint knowledge of the field to chalk out new products for the fast-growing iGaming industry.

The integration of HitPoint Studios and LuckyPoint Studios with the Penn National Gaming cluster will lay the foundation of revolutionary gaming products for customers. Founded in 2008 in Massachusetts, HitPoint has established itself as a top-tier iGaming content developing firm. The portal is known for creating real-time multiplayer games for users that are both mobile-friendly and simple to operate. With its tech tools, HitPoint allows day-to-day live functions for its gaming products. It boasts of a strong customer chain that has relied upon its expertise for its product creation. The firm has designed over 50 exciting titles for its clients, such as Disney, Google, Microsoft, etc.

To further its outreach in the industry, HitPoint unveiled its spun-off version named, LuckyPoint in 2019, dedicated to real-money gaming solutions and a powerful remote gaming server. Apart from the regular games, LuckyPoint was also devoted to table games and slots. The portal provides access to multiple puzzles and arcade games that are easily operable on mobile and computers.

The President and CEO of Penn National, Jay Snowden, stated the launch is a crucial step for the team to explore the sphere of retail gaming, sports betting, and intuitive gaming. The firm is dedicated to offering interactive content to customers by leveraging new opportunities for users. Paul Hake, CEO of HitPoint, added that the firm would integrate its expertise and technological skills to support the Penn National gaming ecosystem.

The Penn National Gaming firm is a giant conglomerate that has its business spread across 19 states in the country. It offers several services, including online gaming, live racing, and sports betting to the players. The 41 distinct venues owned by the entity include a wide range of table games, slot machines, and lavish hotel rooms. The company entered into a collaboration with Barstool Sports in February 2020 to expand its brick-and-mortar casinos, online facilities, and Barstool Sportsbook mobile channel. The ‘mychoice’ loyalty feature allows players to get exclusive offers and services.